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Wednesday, December 18, 2013

Giving Back...

Special Gifts for Our Seniors in Naples!

A dozen or so years ago, a gentleman who used work in our office, began a gift drive that would allow folks in nursing homes to get presents when they otherwise might not even get a visitor for the holidays. It's hard to believe, with all the 'fancy' assisted living centers in Naples, that nursing homes such as these exist, but they do. What started as a gesture for a few, has now grown and has turned into several local real estate companies coming together for this enormous undertaking with over 500 gifts purchased, wrapped and delivered! Here at Coldwell Banker, we are pleased to be a part of this special gift giving endeavor.

If you have any heart warming stories to share, The Naples Real Estate Blogger would love to hear about it and will happily post your holiday message!

Thank you, and make it a great day!

Wednesday, December 11, 2013

Some Holiday Humor...

Hi Everyone. Hope this post finds you all well and happy. It's a busy time of year--and I've not been very consistent in my blogging duties this year--I promise, 2014 will see me back at several posts a week, but for now, I just could not pass up the chance to share this funny picture! A little holiday blogging humor from the Naples Real Estate Blogger...Make it a great day!

Monday, October 21, 2013

Closed Sales Up...AGAIN!

Closed Home Sales Up 22% in Third Quarter for 2013

There are three key real estate market indicators that help determine how a community is performing when compared to the same time period of previous years. Those are: 1.) The number of closed sales, 2.) the amount of inventory, and 3.) the median home sale prices. ~According the The Naples Area Board of Realtors, in a report published October 17th, our local real estate market closed sale units is up 22% over the same period last year. Overall sales were 1,882 units in third quarter of 2012 compared to 2,290 units in the third quarter of 2013. Additionally, the median home price went from $190,000 in the 3rd quarter of 2012 to $235,000 in the 3rd quarter of 2013--that's a 24% increase! ~Although it is October, a time of year typically when many people begin to put their properties on the market in anticipation of the upcoming season, currently our inventory is down a remarkable 20% from 6,195 residential units to less than 5,000.  Higher demand + fewer properties has continued the upward pressure on pricing. Many sellers in the lower price points are getting discouraged if their homes or condos are not selling--I'd say they need to look to their real estate professional for counseling to determine 'why' their property isn't getting an offer--Could it be they are in direct competition with new construction? Many older homes are being directly affected by the new product coming out of the ground. In other cases, the market just hasn't caught up to their 'inflated' price, but with inventory down, many buyers will need to pay more than they would have a few years ago...The patient seller will have to weigh out the pros and cons of selling now vs. waiting to get their price...Appraisals are lagging behind, especially in the "under $300,000 price range where median home prices have increased 14% over the previous 12 months. 

Other trends identified in this report are as follows:

  • The overall average days on the market (DOM) decreased 18% in the third quarter of 2012 compared to the 3rd quarter of 2013.
  • Pending sales were up 8% year over year for that same time period.
  • Condo closed sales rose 31% third quarter 2013 compared to 3rd quarter 2012.
  • Naples coastal areas improved 14%, again comparing third quarter 2102 to 2013.
  • Overall closed sales in the $2 million+ category increased 45%, one of the largest gains noted.

If you would like additional information about a specific neighborhood or a particular condominium, the professionals at are standing by to assist you. Please call us at 239-370-0574. We welcome your comments and questions. We are also on track for our best year since the 2006 downturn. Let us share with you some of our successes and how we can make the real estate transaction, whether you are looking to buy or sell, as smooth and stress-free as possible!

Thank you, and make it a GREAT day!

The Naples Real estate Blogger

Information was obtained through the local MLS and is deemed accurate and reliable.


Tuesday, October 15, 2013

Home Sweet Home

We completed the sale of our personal residence at 1490 Jewel Box Avenue today. Going through both the listing and sale sides of the transaction, as well as simultaneously coordinating a purchase, has made us much more aware of and sensitive to the experiences that all buyers and sellers go through during this process. I've always said, a good agent needs to list and sell their own home every few years as to not forget the emotions and obstacles the customers feel everyday. ~Right from the beginning, as we prepared our home for the market, things like having it "show ready" at all times [even when the buyer cancels minutes before the scheduled showing]...or having perfect strangers coming into our home during open about the low offers? Appraisal issues? Inspections? Then there's the painting, the packing, the change of address cards...the list goes on and on. All these things we believe have made us more empathetic to our customer's needs. 
I made one more visit to Jewel Box this morning---I was alone...the house was quiet and empty...but, when I closed my eyes I could hear my grandchildren's laughter---when I walked around the backyard, I remembered me and Chip getting married under the arbor...So many wonderful much to be grateful for...At the end of the day, "home" is not a place...home is the people who live there...and the people who love there...and now, we are looking forward to many years of making more memories at our new home! The Welcome Friends stepping stone pictured above graces the entry of our new home, too!
If you or someone you know is looking to buy or sell in Naples, please give us a call. In addition to our 50+ years selling homes in the Naples area, we understand the process first hand! We will do our very best to make the transaction as smooth and stress-free as possible. We want to be your Naples Real Estate agents. 
We hope to hear from you soon, and we look forward to earning your business. 239-370-0574

Thank you, and make it a great day,

The Naples Real Estate Blogger


Thursday, August 8, 2013

Selling Our Own Home

A Lesson In Empathy

Every real estate agent needs experience selling their own home, every few years, so they don't loose the empathy of what sellers go through during the course of the listing period!

Oyster Bay ~ Naples, Florida

Last autumn Chip & I watched the values in our neighborhood begin to rise for the first time in many years---at one point, The Royal Harbor area single family home inventory had over a 9 year absorption rate!! We considered putting our home on the market then, striking while the iron was hot, but second guessed ourselves and put our home on the market after all our holiday guests left town, decorations were down, and the 2013 season was in full swing. We kept it on the market during the peak 4 months of the Naples selling season--and like most sellers, we experienced living in a "glass house"...Beds made, dishes done, lights on, fresh flowers, music playing, windows sparkling...uh, we even buried a St. Joseph statue in the front yard...[my mom insisted!] It is actually very nice living in a 'show ready' house--makes coming home from work so enjoyable, until we get ready to cook and I freak out because, "Do you know how many times I've polished the granite this week?"...or, "I'm in the mood for fish, but but we can't have that smell in the house in case someone wants to look tomorrow morning!"  Needless to say, we are eating out more often than ever--ha ha!

I did open houses every Sunday from mid January till the end of May--I can certainly see why people hire real estate agents: A BIG reason: (in addition to the obvious), you don't have to be there to hear someone say something negative about the home you love! Of course, it is always nice hearing the good stuff--and mostly all the comments have been so favorable...I respond similarly to the same objections that all sellers react to, and when I suggest a price adjustment to Chip, I am met with very familiar resistance. All the local press keeps talking about a diminished inventory, prices going up, and I keep asking myself, "Why isn't my house selling?" I've had lengthy conversations with a colleague who is a local appraiser and she keeps telling me we are right on the money--Many real estate agents are telling me I'm under priced! [The neighbors definitely think we are]!  ~We've already purchased a condo that we are renovating, and as that project nears completion the excitement of our new place is squelched a little by the fact that we can't move in till Jewel Box sells. We go over to the new condo almost every night--it's right around the corner from our home [yes, we LOVE our neighborhood]--we watch the sunset or go to see what progress has been made. We are your typical sellers...and having our home on the market has been a reminder of what our customers go through--a good lesson that I think all agents need to experience somewhat regularly in order to keep the memory fresh in their minds when responding to a seller's demands and frustrations...

Anyway, we decided to take it off the market to do a little bit of summer traveling. It is now back in MLS---and typically this is a slow time of year, but there are a lot of buyers in town right now. There's approximately a 6 month supply of homes on the market in our community, so we are feeling very optimistic! I've got an open house this coming Sunday, and we've already had 4 showings this week!Whoo hoo!

Thanks for letting me share this personal experience as well as my lesson in empathy! Oh, and by the way, if you know someone looking for a great buy in Naples Florida, call me---there's a motivated seller on Jewel Box Avenue! 239-250-4370

Make it a great day,

The Naples Real Estate Blogger

Tuesday, July 30, 2013


Coldwell Banker Previews International 
Celebrates 80th Anniversary!

 Coldwell Banker Previews International is happy to celebrate its 80th anniversary this month. Paying tribute to the legacy started in 1933 by the PREVIEWS founder, Henderson Talbot. Talbot was a real estate agent with ties to Hollywood who introduced the use of motion picture to market his high end listings. Imagine his vision, utilizing film, allowing international buyers the ability to "preview" exclusive listings around the world!  Coldwell Banker has always been ahead of the curve in marketing luxury homes. To read the full article about this milestone click here: PREVIEWS.   

For information about the Previews market in Naples Florida, please contact us today. 239-370-0574.

Thank you and make it a great day!

The Naples Real Estate Blogger

Friday, July 12, 2013

The Naples Condo market Under $1 Million

Great Values "Under $1 Million" 
in the Naples Florida Condo Market

Presently there are just over 2,000 Active condo listings in Naples priced below $1 million dollars. That may seem like a decent inventory, but when you take into consideration that there have been over 4,600 closed sales of listings priced below 1 million in the past 12 months you come up with an entirely different conclusion. *That equates to approximately a 5 month absorption rate. Remember, a 12 month absorption rate is a "balanced" market. Of course, as always, real estate is local--and pockets of the market in Naples are doing better than others. Some neighborhoods are still experiencing a buyer's market, but those numbers are dwindling as inventory continues to go down. In most cases the sellers are back in the driver's seat--and in a lot of communities, even though the closed sale prices are edging up, due primarily to the depleted inventory, sellers are asking more than the closed sale prices dictate. In some cases this is being met with some buyer's resistance. In the end, a property is still, and always will be worth what a buyer is willing to pay for it. I believe, even with prices edging up slightly, we are still seeing some great values in Naples Real Estate when compared to our competing markets around Florida.  

Here are a few really good buys in this price range:

1. Beautiful Olde Naples Condo located in a small intimate complex features 4 bedrooms, 4.5  baths       plus a den and a 3 car garage! Walk to all the downtown amenities. Top floor, professionally decorated,   Bahama  shutters, 10' ceilings, Pets are welcome!  $1 Million Click here for the virtual tour: Old Naples Luxury Condo 

2. Beachfront Condo located in prestigious Park Shore with gorgeous views of Venetian Bay from every    room! This 3 BR, 3 BA boasts over 2,500 sf and is just steps to the pristine sands of the Gulf of Mexico. The lovely atrium building offers 24 hour security. $ 940,000 Click here for the virtual tour: Park Shore Highrise

3. Walk to the Beach from this adorable 2 BR, 2 BA. 2 blocks to the beach, close to all the galleries, restaurants and shops of both Fifth Avenue and Third Street South. Turnkey furnished and ready for you to move right in and enjoy the downtown lifestyle. $349,900. Click here for the virtual tour: Olde Naples Condo

4. Walk to Venetian Village from this perfect 2 BR, 2 BA first floor condo that has been completely remodeled and is being sold furnished. So close to the private Park Shore Beach, and minutes to Waterside Shops and The Naples Philharmonic. This is a super home away from home. $299,000 Click here for a virtual tour: Venetian Bayview

5. Unbelievable Value in this totally renovated 2 BR, 2 BA condo located in The Royal Harbor Area featuring a tranquil view, large lanai, extra storage, 1st floor, end-unit. Steps to the pool with low fees! $179,900 Check out the virtual tour: Royal Bay Villa

6. Immaculate 3 Bedroom Condo is a top floor, end unit with peaceful views over a park like preserve. Located in the lovely community of Berkshire Lakes, you have access to the recreational facilities which include a clubhouse, five large lakes, jogging paths and tennis courts. Steps to the pool! $129,900. Click here for the virtual tour: Berkshire lakes Condo

This is just a sampling of some of the wonderful opportunities still available in Naples Florida. If you or someone you know is interested in getting additional information about condos in Naples, in a specific neighborhood, please let us know how we may assist you. 239-370-0574

Thank you, and make it a great day!

The Naples Real Estate Blogger

*MLS info derived from SunshineMLS

Wednesday, June 5, 2013

Marco Island New Construction Opportunity

Modern Architecture

Forever views from every room in this spectacular 4 bedroom + den contemporary residence. Classic Key West exterior, mixes modern finishes inside, for a wonderful blend of simple, crisp and clean casual elegance throughout. The expansive wrap around decks frame the home, and the quiet cul-de-sac homesite offers gulf access for the boating enthusiast. The home boats over 5,000 sq ft of true Florida living area! It is still early enough in the construction process to make color selections! A floor plan, additional photographs, as well as a survey is available upon request. Please call Chip Harris, with The Coldwell Banker Previews office in downtown Naples at 239-370-0574 or Donna Kittle at the Marco Island Coldwell Banker office at 239-293-9300 for additional information. 

Click here for a virtual tour of this Marco Island Waterfront Home.  

Thank you and make it a great day!

The Naples Real Estate Blogger

*photograph is of another home completed by the builder.

Wednesday, May 29, 2013

Season is Not Over!

Naples Housing Market Remains HOT Heading Into Summer!

Naples Real Estate saw record breaking increases this season. Now, here we are, nearing the end of May, and we are still pretty busy. I had two buyer's over the weekend, both had been here during the winter...they came back to buy!  The summer promises to be just as active, as stated in the attached article from this week's press release in The Naples Daily News. Click here to read the story: Naples Bullish On Summer Real Estate Market.  The Naples Area Board of Realtors referred to the housing market as experiencing a "trifecta factor": 1. Low Inventory 2. Days-On-Market Average Decreasing 3. Median Home Prices Increasing.

To view the entire report, please go to:

Naples has traditionally been a seasonal market...All indicators favor strong demand over the next few months. Even our rental agents are seeing an increase in summer reservations. I've had several calls myself from North Easterners, who normally vacation on the Jersey Shore, looking for alternative destinations. All price points are being effected by the "trifecta factor", entry level condominiums on up to the most exclusive Previews luxury residences. As always, even Naples real estate is local, so if you are looking for a specific community, please call on the team of professionals at to assist you. 239-370-0574

Thank you, and make it a great day! 

The Naples Real Estate Blogger


Wednesday, May 15, 2013

Beachfront Home on Gordon Drive Sells for $7.6M

The Nautilus

Naples, FL (May 15, 2013) Coldwell Banker Residential Real Estate is pleased to announce that Chip Harris & Michele Peppe of The sales team located on 5th Avenue South in downtown Naples, has sold the beach front estate at 3630 Gordon Drive for $7.6 million dollars. They represented the seller in the transaction. The 8426-square-foot home is in the exclusive Port Royal Beach Estates neighborhood. The centerpiece of the home, a dramatic 4-story spiral staircase, is what prompted Peppe to market the home as 'The Nautilus' capturing the attention of thousands of online views of the home over the course of their listing. When asked why the seller selected them to market his home, Michele replied, “You don't win today's games with yesterday's home runs. Today's luxury real estate market is a whole new ballgame and incumbent leaders are not keeping up with technology. The seller is very technology oriented and he appreciated our dedication to including the Internet and social media in our marketing campaign.”

The Coldwell Banker brand dominates the luxury market worldwide, while Chip and Michele's web presence dominates the local market. Peppe went on to say, “ isn't a grand slam, it's like hitting a grand slam in every single game...what seller wouldn't want to be part of that exposure?”  Chip added, "The last 3 beach front homes in Naples, in the past 6 months, have all been marketed by the Coldwell Banker Previews brand"!

*Presently there are 41 homes being actively being marketed in the Port Royal neighborhood with list prices at or above $5 million. There have been 15 closed sales in this community year-to-date, nine of which sold for $5 million or more. Presently there are 8 homes for sale on the beach in the 34102 zip code ranging in price from $9.5 to $19.9 million. Two of the 8 are located in the Port Royal area.

Chip Harris and Michele Peppe and their sales team have over 50 years combined real estate service experience exclusively in Naples, Florida. The team members are certified Coldwell Banker Previews International Property Specialists. In addition, members of their sales team cater to an increasingly international clientele and speak German, French and Spanish. Recently they were named in the 'Top 30' agents in the state by Coldwell Banker Residential Real Estate. The name Previews® has been synonymous with luxury real estate since 1933. Previews sells $70 million+ dollars of luxury homes every day! This exclusive group of luxury certified Previews property specialists consists of approximately 10 percent of the 82,000 Coldwell Banker® sales professionals located in 3100 offices in 50 countries and territories worldwide. Coldwell Banker Residential Real Estate is a leading full-service residential real estate company with more than 80 offices and 4,900 sales associates serving Florida, with eight offices in Southeast Florida. Coldwell Banker Residential Real Estate is a subsidiary of NRT LLC, the nation’s largest residential real estate brokerage company.

Congratulations to my entire team at for the efforts involved in getting this sale together!

Thank you, and make it a great day,

The Naples Real Estate Blogger

This is in part, a copy of a press release, submitted to various news agencies for release post closing. *data derived from SunshineMLS and is deemed accurate and reliable.

Friday, May 3, 2013

The 2013 Economic Summit

I will be the first to admit that blogging has taken a back seat this season to customer service, as it should. WE HAVE BEEN BUSY!!!! As always, it is my intention to get the word out there about what is happening the in local real estate talk about select vendors that we've had success share rental opprtunities, news of new restaurants and fun places in town to recreate & relax...I've sat down on more than one occasion to share info about a great property, but honestly, no sooner did i begin to compose a post touting the fabulous features of a new listing when BAM! It's sold!

Our inventory in Naples has been dwindling since hitting its peak in 2008 at approximately 16,000 active listings. Todays' residential listings number less than 5,000 in the Naples MLS, and this low inventory has been one of our greatest obstacles of the 2013 season.  There's a lot more to the equation than just this, but this has indeed been our biggest challenge, as is with most of the agents we know. 

Chip and I recently attended The 2013 Economic Summit here in Naples at The Waldorf. Nearly 500 attendees were privy to the insight and opinions of some of the nation's leading economists as well as local experts. Here's a summary [I use that word loosely based on the length of this post] of what these experts shared with us that I would like to share with you. More details are available, and I hope to blog about this again in the near future...

Mayor John Sorey was first to speak.  One highlight of Mayor Sorey's speech worthy of mention is the fact that housing starts in the City of Naples for the year ending December 2011 was 80. One year later, in December 2012 housing starts in the City of Naples numbered 141! Next to the podium, John Tuscillo, Former Chief Economist to The National Association of Realtors. Mr. Tuscillo touched on many topics, but some of the highlights of his presentation are the following: He said the economy is better than is being perceived. Prices are increasing, employment is up, median home pricing has shown a 149% increase in the past 4 years nationwide--He told the audience that you can relate the real estate market to a country road, "There may be a few bumps in it, but for the most part it's pretty flat." He talked about the fact that the high percentage of cash sales could be a potential negative. Most cash activity is investor activity. Owners typically finance, do improvements and bring 'quality to the market'. Investors don't put down roots that owner occupants do--The mortgage to cash transactions need to be more balanced in order to sustain the recovery. John also spoke of the fact that Florida is doing better than the Nation as a whole, and he expects this to continue at least through the end of 2014. Overall he seemed pretty optimistic.
Next to address the crowd was the Senior Economist of Wells Fargo, Mark Vintner. He began his talk with this: "We are almost 4 years into the economic recovery yet there is still a considerable amount of uncertainty regarding sovereign debt issues in Europe, the federal budget deficit and the willingness of businesses and households to commit to major capital purchases." He believes it is the fiscal policy uncertainty in the US today that is responsible for the record low interest rates. He also shared his opinion on the importance of job creation to the recovery. Unemployment is 7.9%, but it really isn't down--there are actually fewer people actively looking for a job. Young men especially are dropping out of the job force. They lack skills to earn a decent living. The median income in the US = $50,000 and has not gone up in over 7 years! Rising stocks help bolster consumer spending at a time when real incomes have stayed the same. Other topics Mr. Vintner touched upon: The 2010 census added 3 new metropolitan areas to Florida. Florida job growth is still focused on leisure &  hospitality, health services and trades & utilities. Interestingly enough though, there are 10% less people working in Naples today than prior to the recession. One quote in particular that I liked, which I will paraphrase: 'Every decision you make equals the risk adjusted to the rate of return'...he said, think about ordering a steak vs. salmon. There are a lot of people ordering steak right now.

Next to the platform was Shelton Weeks from Florida Gulf Coast University. He reiterated Mark's primary focus of the unemployment rate being crucial to a continued recovery. He spoke about our airport: Southwest Florida International, arrivals and departures peak in February and March at 1.1 million each year. Lowest arrivals and departures are in September averaging about 350,000. March is always the #1 Tourist Tax Revenue months. In June 2012, Collier County single family home building permits peaked and he believes we will see an upward trend for the next 12 months. This has been on the rise slowly since 2010 and we saw 2007 levels reached in 2012. Collier County population projections were as follows: 2015=341,959, 2020=375,585, 2025=408,254, 2030=439,367, 2035=468,770 and 2040=497,001. Yes, we are a growing community, and I think that anyone wanting to earn a decent living and live in a beautiful area with natural beauty, good health care and excellent schools should consider getting into one of the fields addressed above, namely: health care, hospitality, construction or service related jobs. One last item...The housing market in SWFL is going through a healing process--Inflation is subdued, but expect inflationary pressures to build as US global economics pick up speed.

Popular local speaker and Naples Real Estate market expert, Cindy Carroll from Carroll & Carroll Appraisers, offered so much great information---enough to fill another 3 or 4 posts. She did however say a few things I want to repeat. Cindy began her presentation saying, "Naples is a very unique market--It's resilient when other areas are not." She spoke of the low inventories. The number of Naples MLS listings are down 14% over this same time period last year while prices are up 17%. She talked about something I cover often: A balanced market! A one year supply of inventory = a balanced market. ~Currently in Naples, across the board, we have less than a 7 month supply. You do need to be careful when using generic statistics however, because each neighborhood is specific!  High-end and low end are showing the most movement. She talked about Traditional sales vs. Short Sales and Foreclosures.  Now, 84% of our sales are traditional. 12 months ago that number was 75%. In 2011 only 62%. To give an example, there are currently 89 listings in Olde Naples, and only 1 is a short sale opportunity. Cindy gave this brief summary: "There will be continued upward pressure on property values in the resale market in price ranges of diminished inventory...The number of traditional sales will continue to increase....Short sales will be worked out with lenders as opposed to going into foreclosure...The list to sale price ratios will continue to tighten...Properly priced listings will move faster...There will be competition and multiple offers on more properties."

Thanks for reading through this lengthy post. It was a fascinating afternoon spent with some of the best of the best in our industry today. Please do not hesitate to call us if you have any comments or questions. is here to give you the latest news and information about real estate trends in our market place. It is our pleasure to assist you in any way we can. 239.370.0574

Thank you and make it a great day,

The Naples Real Estate Blogger

Friday, April 19, 2013

Our Prayers Are With You Boston

Our Thoughts and Prayers are with you Boston!

The team at has joined in the relief efforts with a donation to The One Fund Boston, a fund created by Massachusetts Governor Deval Patrick, and Boston Mayor Thomas Menini. This fund will directly help those affected by Monday's tragedy. We ask that you please give generously.

To contribute, please visit:

Thank you,

The Naples Real Estate Blogger

Friday, April 12, 2013

Just a Nice Story

Recently, my husband and business partner, Chip, went out west to help our youngest daughter with a business situation--he was gone for 10 days. During those ten days Sam and I negotiated a few sales, took a new listing, juggled both phones and both computers, and we had a few "walk-thrus" and closings. It was a busy time, but Sam & I work really well together--We are both very organized, and for the most part, although we missed Chip a lot, we managed. At one of the walk-thrus, just prior to their closing, I was meeting one of our customers for the very first time. This isn't as unusual as it busy as we get, especially during season, there are many sales we make independent of one another...This nice story however is really worth sharing...

I clearly recall this particular Saturday, during peak season, when Chip and I were in the office just trying to catch up...we hadn't had a day off in weeks, and the snail mail and emails needed our attention. Chip had gotten up extra early that morning and did some yard work before coming into the office. Trust me, neither of us were dressed to meet a customer. We got a call from one of our sellers that someone had not shown up for a scheduled open house. After trying unsuccessfully to locate our co-worker, Chip grabbed what he was working on and headed right over. I said, "Chip, you can't sit at an open house dressed in shorts!" He said, "I'll be fine, somebody needs to be there." 

Fast forward to one of the the walk-thrus in Chip's absence. They told me that they had gone to dozens of open houses that weekend. Yes, you got it---one of them just so happened to be with Chip wearing his finest 'working in the yard' attire! On a Sunday night, after meeting real estate agents from all corners of Naples, they threw all the business cards into a pile and decided to each write down the name, on a separate piece of paper, of the agent with whom they wanted to work. They both wrote down "Chip Harris". Neither remembered that he wasn't dressed professionally. They told me that they just felt 'comfortable' with him, that he seemed to really 'understand the market', and was a 'very good listener'.

Some people place so much emphasis on brands, jewelry, the kind of car you drive...Now, I'm not suggesting we all head out to open houses looking like we just walked a few miles on the beach, or show homes in an old clunker. Buyers want to work with successful agents...But, at the end of the day, most folks remember who made them feel comfortable, who knew the market, and who really listened! 

Great job Chip!

If you are looking for an agent to show you homes and condos in Naples Florida, please call the Harris Peppe Team Today. We would consider it a privilege to assist you. 239.370.0574.

Thank you and make it a great day!

The Naples Real Estate Blogger

Friday, March 15, 2013

The Coldwell Banker Southwest Region 2012 Annual Awards Ceremony

The Harris Peppe Team earns distinction as one of the
Top 100 in the entire state of Florida!

The Harris Peppe Team was honored at the annual awards ceremony which took place at The Ritz in Naples yesterday. Attending on behalf of the team was Michele Peppe and Gina Fischer. Chip Harris and Sam Wells were on appointments an unable to attend. Presenting the awards were Kate Rossi and Clark Toole. Clark is President of Coldwell Banker Residential Real Estate and oversees 83 offices in central and south Florida which includes approximately 5,000 agents. Kate is the Senior Vice President of the entire SE Region of Coldwell Banker which encompasses 7 states. Both Kate and Clark spoke at the awards ceremony, and both are eloquent speakers and passionate about the real estate industry. The content of Clark's speech focused mainly on statistics and the global reach of the Coldwell Banker brand. Kate touched on several things that are worth repeating, and are in line with several earlier blog posts that I have written. Kate talks with emotion about real estate...she's informative AND inspirational. One thing in particular that she said is this, "We move the world!" Those of you who know me, know that I agree with this completely. What other industry in the world is as pro-consumer as the real estate industry? There are on average 147 entities involved in every real estate transaction from start to finish. The housing market drives the economy! This is a pretty remarkable fact...just think about it and try to piece together the chain of events that occur, and the number of people and businesses that benefit when you take a home from listing to closing:

In addition to the members on The Harris Peppe Team, and the support staff at our office...we make keys, call the sign company and photographer, virtual tour company...sometimes a carpet cleaner, a window washer, pressure cleaners, a house cleaner, a painter, a landscaper, a stager...the person who draws the floor plan, the printer, the multiple advertising outlets and all their staff members...Contracts are accepted and then file gets turned over to inspection companies: pest inspectors, structural inspectors with their assistants, mold & radon inspectors, pool, A/C, docks & seawalls, roofer...A mortgage rep, a title company, attorney, agents...more support staff, underwriters, wind mitigators...not to mention homewatch service, furniture stores, movers...Then comes closing gifts, client appreciation dinners and those that cater and certificates, thanks you notes...Is it any wonder at all why REAL ESTATE and housing is indeed the driving force behind a successful and flourishing economy?

I would love to hear from you if you are an individual whose job benefits from the real estate industry. Please contact me directly at to share your story, or simply add a comment to this post. Your input is very important to me, especially if you live in SW Florida and think that The Harris Peppe Team should consider your services to assist our customers. We have a 'Select Vendor' list featured on the menu bar on the home page of our website at as well as a concierge list on our luxury site

Thank you to everyone who helps make the dream of homeownership a reality to so many. I love what I do, and I am grateful to the over 1,000 buyers and sellers that I have had the privilege to work with over the past 32 years. Please feel free to call me to discuss today's market anytime at 239.250.4370

Make it a great day,

The Naples Real Estate Blogger


Friday, February 8, 2013

What's Going On In The Naples Real Estate Market?

Everyday people ask, "What's going on in the Naples Real Estate market"? This isn't a 'one size fits all' question. As always, each market segment, both geographically as well as price-point has its own set of rules and trends.

Earlier today I was showing condos along the beach. When they didn't like anything I had selected for them, they let me know they'd be patient and would wait for a short sale or a foreclosure. I think she had a hard time believing me when I told her that not only are there none now, there were very few along the beach even when the market was down. "Oh, I'll wait!"  Wait?  Educating buyers is part of the buying process. What she wants is nearly impossible: "We want to be on the beach with a great view, it must have 3 bathrooms, I want a doorman, pets must be allowed, in a newer building, I don't mind changing minor things like paint and flooring as long as the building is perfect and the view is spectacular...oh yes, and it must allow rentals....and I want all this for under $1  million dollars, but less would be better....yes, and I will wait for a desperate seller."  ~We had a great rapport, and I know she is going to trust me to find her the perfect Naples Condo, but my first job is to gently guide her through the process and educate her about the Naples Real Estate market. I asked her if she'd let me find her exactly what she is looking for and show it to her without telling her the price...That usually is an eye-opener. Typically that motivates the buyer to reprioritize and/or compromise...and in some cases, they decide to go up in price. 

Today's buyers don't understand the market...many are still making low offers, putting the seller in a hostile position. It really is our job, more than ever, to educate both parties to a transaction. We have a lot of factors weighing in against our professional opinion. The internet for one, and specifically sites like zillow, often give buyers a false evaluation of a property's true value. 

Seller's on the other hand, with all the talk about low inventories and prices going up, also need to be guided and educated. If a home or condo is not getting showings, it is probably price. If a home or condo IS getting showings but no offers, it is almost always price! Any good agent is simply trying to help a customer meet their housing objectives.

Buyers AND sellers need to find a real estate professional that they like and trust. If you are interested in learning more about what is going on in a particular segment of the Naples Florida Real Estate market, I hope you will call The Harris Peppe Team today. 239.370.0574  Collectively we have served the greater Naples area for over 50 years. We are here to help you with all your real estate needs!

Thank you, and make it a great day!

The Naples Real Estate Blogger

Monday, February 4, 2013

"I'm Late, I'm Late, For a Very Important Date!"

To quote a character from one of my all time favorite stories, "I'm late, I'm late, for a very important date!" This is exactly what Chip and I have been saying, all too often lately, to Customers, Friends, Family, Inspectors, Photographers...You name it, they've waited for us. I am never late, so for me, this is quite a new experience...Chip on the other hand, notoriously triple books, but somehow manages to keep everyone happy and everything running smoothly. Me, I come rushing in apologetically seeking forgiveness even if I am five minutes early! 

I had every good intention to blog regularly in the new year. Here we are, first week of February, and I find myself pressed for time to just take care of the mandatory details of running a real estate business, let alone the more enjoyable, non-essential details such as blogging! We haven't seen the phones ringing off the hook like this in years! Our website inquiries are almost house traffic is way up...the activity out on Fifth Avenue is constant and the snowbirds are all happy to be friends in the hospitality business say they are booked solidly....the rental agents in my office are having a banner year...sales are up...pendings are up...Life is great, be it crazy-busy and hectic, in paradise!

I'll try to post some Naples Real Estate updates later this week. In the meantime, there are still a lot of great buys out there, and if you or someone you know is interested in getting some information please do not hesitate to contact us. The Harris Peppe Team is looking forward to meeting you, assisting you with all your real estate needs, and earning your business! 239.370.0574

Thank you, and make it a great day!

The Naples Real Estate Blogger

Tuesday, January 22, 2013

Naples Florida Real Estate Increased 17%

The Naples Area Board of Realtors 2012 Annual Report

The Naples Area Board of Realtors 2012 Annual Report was recently released with some good information about sales within the greater Naples area. This report tracks and provides comparisons of both single family homes and condos sales in 2011 and 2012, and breaks them down into price ranges and location segments. Here are some of the *statistics which I found to be particularly noteworthy:

  • Overall closed sales increased 9% in 2012 over 2011. The price range between $300,000 to $500,000 saw a 20% increase. The greatest jump was in the $500,000 to $1 million category where Naples saw a 29% jump!
  • Over all inventory decreased by 13%. Sales that are pended with contingencies are still included in the inventory number. 
  • Overall median closed price increased a remarkable 17% from $175,000 in 2011 to $204,000 in 2012. 
  • The sales along the beach, Naples Coastal areas, increased 15% with over 2,000 closed sales in 2012.
  • Presently in the Naples geographic areas there are only 5,676 active listings.

To view the entire report visit: Naples Area  Here you will also find the 4th Quarter 2012 Market Statistics. If you would like additional information, or a specific neighborhood analysis, please call anyone on The Harris Peppe Team. We are standing by to assist you with all your housing needs. 239.370.0574

We can see that 2012 was a very good year, the numbers don't lie, but I think 2013 is going to be even better! The unemployment rate in Collier County dropped below 8% to 7.8% last month. Tourism is up, and even the commercial market is seeing improvements. We are gaining momentum. I predict this is going to be a strong, sustainable recovery. Buyers this season are already saying, "I should have bought last year!"

For a virtual tour of all our listings log onto our award winning website today at: or to search only $1 million plus Luxury homes and condos in Naples log onto .  

Thank you as always for reading my blog. Please let me know if you would like me to do research on something of particular interest to you.

Make it a great day!

The Naples Real Estate Blogger

*data derived from the Naples multiple listing system: SunshineMLS

Wednesday, January 16, 2013

Newly Listed Waterfront Home on the Market in Naples Florida

Welcome home to the pinnacle of waterfront living in prestigious Royal Harbor.

The Royal Harbor area neighborhood in Naples Florida is comprised of approximately 550 waterfront single family homesites with direct access to the beautiful Gulf of Mexico via Naples Bay. Deep-water channels are especially enticing for boating enthusiasts. The quiet streets in Royal Harbor offer a wonderful variety of design styles and some of the very best waterfront values in Southwest Florida. Although located on the east side of Naples Bay, Royal Harbor is just a few minutes to the beach and is located within the city limits. The new outstanding entrance to this nautical community is flanked on either side by the Naples Bay Resort which offers a personal luxury hotel, restaurants and specialty shoppes. 

The Harris Peppe Team has been selected to market this outstanding residence. Here, casual luxury meets classic style in this 5 bedroom masterpiece which takes full advantage of the cul-de-sac location. Beautiful views of the intersecting channels from almost every room, the direct access property has over 150; on the water! The home offers over 8,500 sf including a balcony and private bath off every suite. The kitchen is perfect in every way and features the latest in gourmet "must haves"  such as Sub-zero and Wolf appliances, Miele dishwasher, maples cabinetry and exotic granites.  The hickory flooring was shipped raw and handscraped & finished on site. No detail has been over looked in this captivating residence awaiting only the most discriminating buyer.

For additional information or for a private tour of this exceptional home, please call The Harris Peppe Team at the Naples Florida Coldwell Banker Previews office on Fifth Avenue South today: 239.370.0574

Thank you, and make it a great day!

The Naples Real Estate Blogger

Wednesday, January 9, 2013

Real Estate and the "Fiscal Cliff Bill"

Real Estate and the "Fiscal Cliff"

On January 1st, 2013 the Senate and House passed H.R. 8, legislation to avert the so called "fiscal cliff". The bill was signed by President Obama on January 2nd, 2013. The National Association of Realtors provided a summary of real estate related provisions in the bill, which I thought you would find informative.

Real Estate Extensions:

  • Mortgage Cancellation Relief is extended for one year to January 1st, 2014.
  • Deduction for Mortgage Insurance Premiums for filers making below $110,000 is extended through 2013 and retroactive to cover all of 2012.
  • Leasehold Improvements: the 15 year straight-line cost recovery for qualified leasehold improvements on commercial properties is extended through all of 2013 and retroactive to cover 2012.
  • Energy Efficiency Tax Cred: The 10% tax credit, up to $500. for homeowners for energy efficiency improvements to existing homes is extended through 2013 and also retroactive to cover 2012.
Other Provisions:
  • Capital Gains: The rate stays at 15% for those top earners of $400,000 individual and $450,000 joint return. After that any gains above those amounts will be taxed at 20%. The $250/$500K exclusion for sale of principle residence remains in place.
  • Estate Tax: The first $5 million dollars in individual estates and $10 million for family estates are now exempt from the estate tax. After that a rate of 40%, up from 35% will be in place. The exemption amounts are indexed for inflation.
  • Pease Limitations: There is a return to the "Pease" limitations on itemized deductions for high income earners. Under the agreement, the value of itemized deductions are reduced and permanently repealed for most taxpayers, but will be reinstituted for high income filers. "Pease" limitations will apply only to individuals earning more than $250,000, and joint filers earning above $300,000. Under the formula, taxpayers will lose the value of their total deductions up to a total of 20% reductions. The Pease limitations were first enacted in 1990, and named for Ohio Congressman Don Pease. The limitations were continued throughout the Clinton years then began phasing out in 2003. They were completely eliminated in 2010-2012. The reinstitution of these limits has less impact on the mortgage interest deduction than a 'hard dollar' deduction cap, a percentage deduction cap, or a reduction in the amount of mortgage interest deduction that can be claimed. 
I hope you have found this information helpful. Please do not hesitate to contact a member of The Harris Peppe Team if you have any comments or questions related to real estate in Southwest Florida

Thank you, and make it a great day!

The Naples Real Estate Blogger

*The Naples Real Estate Blogger does not have an official position on the H.R.8 legislation.

Friday, January 4, 2013

Happy New Year from Downtown Naples!

Happy New Year!

Season is in full swing! The activity on 5th Avenue South is wonderful...I love this time of year. The downtown calendar is filled with fabulous events. Click here to get a full calender of the Fifth Avenue South Naples Events!

My personal favorites are the Art Shows! The talent in this town is amazing! The first show, in January, slated for the 5th & 6th is located on Park Street off 5th Avenue South...Then another on the 12th, held in Cambier Park, is sure to please folks looking to buy fine art and crafts from some of the local artisans. There's something to please one and all: Big Band Jazz Concerts, Outdoor Movie Night at Cambier Park, Chalk Art on 5th, The Naples Players will be performing Barefoot in The Park, The Naples Daily News 1/2 Marathon on the 20th, The Martin Luther King Day Parade, and so much more! Don't forget to join us for The 5th Avenue South "Evening on Fifth", always on the 2nd Thursday of the month from 6:30 to 9:30. The restaurants and shoppes stay open and many offer terrific specials and great sales! Come on down to Fifth Avenue South and enjoy all the wonderful activities that our fair city offers. There's only one downtown Naples...and it's 5th Avenue!

Please stop in to The Coldwell Banker Previews International office at 550 Fifth Avenue South and say hello to The Harris Peppe Team! We have been selling The Naples Florida Lifestyle since 1981, and we look forward to meeting you and hope to earn your business.

Thank you, and make it a GREAT YEAR!!

The Naples Real Estate Blogger